Tory Burch
As a Graphic Designer on the Global Training and Education team at Tory Burch, I developed visually engaging product and training guides to support brand consistency and elevate the in-store experience. Collaborating closely with product specialists and educators, I designed materials that balanced aesthetic appeal with clear instructional value, ensuring that key product information was accessible and compelling. My work helped streamline training across global markets, empowering sales teams with the knowledge to enhance customer interactions and uphold the brand’s high standards.
Duration
June 2019
Skills
Graphic Design
Tory Burch
Graphics
The graphics were designed to educate internal teams on delivering exceptional customer service in Tory Burch stores. Each element was crafted to reinforce brand values while clearly communicating service guidelines, empowering employees with visually engaging, easy-to-reference materials that support a consistent, high-quality customer experience.
Iconography
Custom icons and illustrations were incorporated into the product and educational training guides to enhance clarity and engagement. These visual elements were carefully designed to simplify complex information, making the guides more intuitive and visually appealing for Tory Burch’s internal teams. This approach ensured that key concepts were both accessible and aligned with the brand’s distinctive aesthetic.
